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Iversoft Solutions Inc.

SEO & Marketing BI Specialist

Digital Services · Ottawa, Ontario
Department Digital Services
Employment Type Full-Time

Responsibilities

  • Load, analyze and optimize social ads based on performance (Facebook, Instagram, LinkedIn, etc) 

  • Analyze Google Analytics performance and make recommendations

  • Run SEO analysis using SEMRush (or similar) and make recommendations 

  • Monitor and manage client business intelligence dashboards and make recommendations based on results 

  • Work with partners to integrate their data into our BI dashboards / data visualization tool (Klipfolio or similar) 

  • Support digital marketing strategists and management by providing usable data and insights

  • Prepare monthly performance reports / analytics reports

Requirements

 

  • Experience in programmatic advertising an asset 

  • Familiarity with email performance metrics an asset

  • Familiarity with CRM performance metrics an asset 

  • Familiarity with Ecommerce performance metrics an asset 

  • Experience with HubSpot, MailChimp an asset 

  • Google Certifications an asset

  • Familiarity with configuring and troubleshooting Google Tag Manager, Facebook pixels, and event tracking an asset 

  • Familiarity with Facebook Business Manager an asset 

  • Familiarity with using API’s to gather data from various sources an asset

  • Familiarity with running and measuring A/B tests on websites and ads

  • Knowledge of on and off page SEO techniques 

  • White hat practices only

Thank You

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  • Location
    Ottawa, Ontario
  • Department
    Digital Services
  • Employment Type
    Full-Time